1319 Friday 25 January 2019

While you may not be familiar with the name Boku, its partners include Apple, Google, Windows, Tencent, Facebook and Sony to name a few. Boku provides users with the ability to pay for goods via their mobile network carrier, rather than with a credit card. This can help users that either don’t have access to a credit card or would prefer not to use it. As well as being partnered with the aforementioned companies, Boku also works with over 170 mobile phone carriers globally. The company was founded in 2009, and after several rounds of funding, the firm was listed on the AIM in 2017 valued at £125m.

The firm are expected to report positively in April and its current price is considered very undervalued. Boku currently sits around the 75p mark, nearly 60% down from its September high, and way of Peel Hunt’s target of 245p.

The company’s wide range of blue chip partners coupled with a service that is essential to some users, plus its perceived undervaluation, Boku is certainly garnering the attention of some investors.

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